While we all are aware of the importance of video in our marketing efforts, many companies are hesitant to get involved, usually because someone over complicates things which inflates the production costs, pricing it outside of all but large enterprise sized organizations. Not all videos have to cost thousands of dollars to produce. No, you don’t want to be putting out video that reflects badly on your brand, however you also don’t have to spend a fortune to start building your library of video content.
Creativity is key. Spend more on the strategy consulting and planning in the beginning, as this will lay the foundation for what type of video content makes sense for you to be creating.
While the actual video production is not something WMT provides, we can work with your team and the video partner you select to ensure SEO is a fundamental element of the whole plan.